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Social Media Strategist (#647)

iCrossing

[ printable ]

Do you constantly ask why and wonder if there is a better way to do things? If
so, we should talk. 

At iCrossing, we believe the web is social. As such, we feel that every online
marketer needs to be social media savvy to succeed on the web today. Our unique
and ideal candidate will not only be an enthusiastic online strategist but also
bring a passion for social media. 

The Strategy & Planning Group at iCrossing is responsible for driving strategic
thinking across various account teams by adapting marketing strategies to
reflect changes in customer behaviors, technology and competitive landscape. We
analyze results to insure that learnings are integrated into current and future
strategies and develop frameworks to help refine our clients’ online
strategies.
As a Social Media Strategist in this group, you will help plan and execute
social media marketing programs for clients. 

Major Job Responsibilities / Accountabilities:

Develop social media audits for clients, gathering data around brand visibility,
tonality and traffic from social media monitoring tools, as well as creatively
searching online 
Play an active role in developing innovative social media marketing strategies 
Execute social media engagements for clients, including serving as a community
manager for clients' social spaces (e.g., Facebook pages, Twitter feeds) 
Maintain awareness of new social media marketing techniques being used by
others, as well as look for opportunities to innovate and develop completely new
techniques 
Organize audit data and research findings into presentation reports under the
direction of senior team members 
Track success of social media marketing programs and develop reports for clients

  
Skills/Requirements

The ideal candidate:

Can leverage the Internet for research and analysis 
Is very familiar with all major forms of social media and has actively
cultivated his/her own network on at least one of the social media sites 
Has an intellectual curiosity (always asking "why?" and “what next?”) 
Possesses excellent oral, written, and presentation skills 
Works well with cross-functional teams 
Can Produce PowerPoint slides effectively on his/her own or from "skeleton"
slides from project lead 
Is analytically strong with proven ability to demonstrate data interpretation
capabilities 
Is self-motivated, requiring minimal supervision in a fast-moving, relatively
unstructured environment 
 

Qualifications:

Bachelor's degree 
1-3 years experience in related field (e.g., management consulting, interactive
agency, marketing, advertising, market research, public relations) 
Digital marketing or social media marketing experience preferred 
Proficiency in MS PowerPoint, Word, and Excel 
Basic understanding of SEO and SEM a plus 

Locations:
Industries:
Advertising & PR, Internet
Functions:
Experience:
At least 1 years
Compensation:
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